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Meta spotlights how AI investments are paying off for advertisers |
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How Burger King’s AI-generated Whoppers reflect the brand’s heritage |
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Pizza Hut delivers ‘Goodbye Pies’ for Valentine’s Day breakups |
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Claire’s assembles ‘Gen Zalpha’ influencer group to guide creativity |
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Chiquita banana embraces color, positivity with Romero Britto collaboration |
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Super Bowl LVIII: Tracking every ad |
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Coke keeps innovation rolling with new permanent flavor, TikTok Shop exclusive |
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How Super Bowl advertisers are upping their game on Snapchat |
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Google’s cookie deprecation plans draw fresh watchdog pushback |
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Expedia signs up as Netflix’s first global ad partner |
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Avocados From Mexico generates guacamole recipes with new AI tool |
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Dunkin’s latest campaign with Ben Affleck could be headed to Super Bowl |
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E.l.f. Cosmetics launches ‘your best e.l.f’ experience on Apple Vision Pro |
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J. Crew awards media AOR duties to PMG following Madewell success |
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NBCU streamlines premium CTV ad buys at local level for auto brands |
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Campaign Trail: Teleflora tells real stories to overcome love cynicism |
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Lay’s time-loop ads inspired by ‘Groundhog Day’ take over ABC |
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Sociable: Meta posts solid increases in revenue and usage for Q4 2023 |
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Amazon’s Q4 ad sales total $14.6B as Prime Video ads begin |
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NFL kicks off SpongeBob-themed Roblox activation in run-up to big game |
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Gatorade fuels digital transformation with free membership platform |
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Jif tackles ‘celery neglect’ on game day with free peanut butter |
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Pepsi Wild Cherry stokes Super Bowl excitement with Vegas Sphere takeover |
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DoorDash offers to deliver every product advertised during Super Bowl |
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Starbucks to capitalize on record loyalty membership with app improvements |
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Sociable: Social media CEOs face tough questions over child protection in Senate |
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How media partners can communicate brand momentum in 2024 |
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Doritos’ first global brand platform revolves around self-expression |
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YouTube revenue tops $9B in sign ad-spending appetites are recovering |
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NFL team sponsorship revenue hits $2.35B |
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